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Google Play Executive India To Play Critical Role In Global App Ecosystem

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Google Play

Google Play – India is uniquely positioned to become a leading hub for global app innovation and there is tremendous potential for Indian startups across the country Google Play.

We will continue to invest in initiatives that enable a wide range of developers to build useful apps and successful businesses on Play: Aditya Swamy. Indian apps and games on the Google Play Store saw a 200% increase in monthly active users and an 80% increase in consumer spending in 2021 compared to 2019.

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Google Play Executive

India will play a critical role in the evolution of the global app ecosystem in the coming decade, a Google Play executive has said.

From leading in app adoptions to emerging as a major global development hub, India will play a pivotal role in the evolution of the global app ecosystem in the coming decade, said Aditya Swamy, director of the Google Play Partnership. Thursday August 18.

He made the comments while celebrating ten years of app market operations.

India is today uniquely positioned to become a leading hub for global app innovation and there is tremendous potential for Indian startups across the country, irrespective of size and geography, to thrive in the global app ecosystem. Swamy said.

Swamy also said that the tech giant will continue to invest in local initiatives to solve local challenges.

We will continue to invest in initiatives that enable a wide range of developers to create useful apps and successful businesses on Play, he added.

Indian apps

Furthermore, Google Play also said that Indian apps and games saw a 200% increase in monthly active users and an 80% increase in consumer spending on the Play Store in 2021 compared to 2019. Other than that, users outside the country also spent 150%. more time on Indian apps in 2021 compared to 2019.

The executive also said the company is committed to India’s thriving app and developer ecosystem and to building a local and helpful Play for India.

We will continue to bring the best of our global experience and innovation to India, while staying focused on solving local opportunities and challenges, added Swamy.

The app market also said it aims to enable developers to reach 2.5 billion monthly active users in 190 countries around the world on the Google Play Store.

The tech giant also claimed that it scans more than 125 billion apps a day to protect users from abusive or malicious apps, and has trained more than 80,000 developers in India at its Play Academy since 2018, the highest in the world.

The Google Play Store was launched in 2012 with the merger of the Android Market, Google Music, and the Google eBookStore. The app market caters to 95.1% of the Indian audience that owns an Android phone and allows users to download apps directly.

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