In recent years, there has been a notable cultural shift towards consuming content in real-time. Previously, people would record weddings, birthdays, games, and other events to watch later and share with those who couldn’t attend in person due to various reasons. However, with the advent of live streaming technology, anyone with an internet connection can experience the excitement and engagement of live events as they happen, sitting in any corner of the world.
The trend of live streaming became mainstream after Justin Kan, a 23-year-old American, began sharing his personal life with a first-person perspective in 2007. Recognizing the potential of this technology, he co-founded the widely successful gaming platform Twitch in 2011.
However, other live streaming services such as Ustream and Livestream had already emerged in 2007, followed by the introduction of YouTube Live in 2008. Later, Facebook Live and Instagram Live were launched in 2015 and 2016 respectively.
About Yostream
Founded in 2023 by Piyush Singh, an alumnus of the Indian Institute of Technology Delhi, Yostream is a browser-based live streaming and recording software. Content creators don’t need to install additional software or require a powerful computer with a knowledge of technical expertise.
In client-based solutions, beginners can be overwhelmed due to the software’s highly customizable nature, complex settings, and other technical aspects. However, Yostream, with its intuitive interfaces and streamlined workflows, makes it user-friendly even for beginners. Setup is typically straightforward, requiring minimal technical knowledge.
Yostream has been conceptualized to empower individuals from every walk of life to share their unique stories effortlessly. They can live stream their passions and experiences to a global audience regardless of background. One can create virtual podcasts and record them in super high quality directly from the browser. It is the easiest way to record podcasts and videos in studio quality from anywhere.
Any content creator, be it a singer who wants to entertain listeners, a teacher sitting in a remote area, a reporter who wants to tell explosive stories, or a cooking expert sharing her recipes, should have access to tools to engage with audiences worldwide and amplify their voices in real-time.
Once they make a name for themselves in the field of live streaming, they can easily turn their passion into a sustainable income with subscriptions, sponsorships, donations, ad revenue, merchandise sales, and other monetization options.
Additionally, Yostream offers a pricing plan that is significantly lower than its competitors, making it accessible for everyone from aspiring content creators to seasoned professionals. Users can enjoy a seamless live streaming experience with robust features and high-quality performance.
The strongest aspect of Yostream is its comprehensive features which beyond enhancing broadcasting capabilities, also offer the flexibility and professionalism vital for audience engagement and growth. Content creators can leverage multistreaming to broadcast their streams on multiple social media platforms all at once. Some of the popular platforms have already been integrated with Yostream. However, those that aren’t can be easily added through custom RTMP.
Multistreaming is the best way to connect with a diverse audience in real-time reducing the need for extensive paid advertising to promote content. Furthermore, smart chat functionality makes responding to messages from different platforms very easy.
While multistreaming with Yostream, audiences can continue commenting across platforms such as Facebook, Instagram, YouTube, and X. Yostream’s integrated chat interface consolidates all comments, allowing hosts to view and respond to them from a single location.
This eliminates the need to switch between different platforms, enabling seamless interaction with viewers and efficient management of all live stream engagements through one unified interface.
Without any difficulty, users can create webinars or host podcasts. Webinars can be used for workshops, training sessions, product demonstrations, and more. Podcasts, on the other hand, offer in-depth discussions and interviews on specific topics.
Recordings happen in studio quality with pure, uncompressed audio along withup-to-4K video for more content options. All are uploaded as separate tracks to the cloud as you record. Yostream also offers the feature to record webinars and podcasts which can be repurposed into engaging snippets suitable for platforms like Instagram, TikTok, and YouTube Shorts. This extends the lifespan of the content and maximizes its utility.
After entering the Studio, users can easily add guests to their streams and connect numerous accounts for multistreaming. In the Studio, users get the option of custom branding that comes with interactive features.
They can upload their own logo, change the background, and use customized themes, overlays, audio-video files, and interesting banners to give a professional appearance to their live streams. This feature significantly helps in reducing costs associated with setting up a fancy studio. The cohesive visual appearance also helps create a brand identity
Developed in India, Yostream aims to empower content creators by allowing them to inspire, educate, and entertain in real-time. Whether they’re engaging audiences across multiple platforms, hosting interactive webinars, or producing high-quality podcasts, Yostream provides the robust, user-friendly solutions they need to elevate their content.
